Tag: scandal

Why is the “Beauty Community” So Controversial?

For the past two years, the online Beauty Community has been rocked with wave after wave of new scandals. Racism, petty feuds, scams, and now, sexual predators have torn the community apart, and given it a bad reputation, bringing the community so far from the grace it used to hold. How did this happen? There’s several reasons.

1. Petty Feuds

The Beauty Community has become notorious as-of-late for nasty, and public fights. Beauty gurus will one day decide to air their dirty laundry through passive aggressive, or even outright accusations, against the person they are having problems with on social media, leading to huge dramas and nasty splits. Of the top 11 scandals that happened in the beauty community in 2018, 7 of them were feuds between each other and with makeup brands.

It’s not difficult to tell why these fights suddenly break out on social media. The beauty gurus, in making these posts, are attempting to bring both their fans and other people to their side, against the person they are fighting against. They are attempting to create a mob mentality to worsen the reputation of the person they’re fighting with, possible even ruining their reputation. It just adds to the pettiness.

2. Overload of Sponsored Content

Sponsored content has become a new norm on social media (particularly Youtube following the 2017 “Ad-Pocalypse”), and is often seen in many videos both by big-name Youtubers and small ones. You’ll often find at the mention of a sponsor at the start/end of a video, or even find the video center around the products that the sponsor is trying to promote. The latter has become a problem in the Beauty Community.

Makeup companies and beauty brands have flooded the Beauty Community, asking the gurus to make videos on their products. The amount of sponsored videos has become overwhelming to many viewers, who now complain that most of what the beauty gurus are producing is “unoriginal” and lacks creativity. People have become tired of finding another beauty video just being about a sponsor.

3. Racism and Apology Avoidance

Last year, beauty guru Laura Lee was exposed for having made extremely racist tweets, after she tried calling out Jefree Star for his racist past. The sudden revelation created shock waves throughout both the beauty community and social media, and quickly became one of the top Youtube scandals of 2018.

Lee’s apology video for her racist tweets was short and over-dramatic, drawing even more criticism, and hatred against her. She was not the only beauty guru to have been exposed during the whole ordeal, as others like Nikita Dragon, Manny Mua, James Charles, and others were also exposed for their racist tweets, though they quietly slipped under the rug.

The racism that has become evident in the beauty community has been excused many times by fans wanting to protect their favorite, although this only adds to the resentment against the beauty community. The defense only encourages the gurus to make fake apologies and move on with their lives, especially since their career only seems to get temporarily hurt by it.

Korean Pop Singer Seungri Calls it Quits After Sex Scandal Charges

Korean singer and actor Seung-ri, known by his stage name V.I. in Japan, was charged recently with providing prostitutes in a sex ring late last week. Despite denying these charges, the 28-year-old announced his retirement from Kpop in order to protect Big Bang and his company YG Entertainment.

The charges, which could lead to a three year prison sentence, came after a police raid of a nightclub in Seoul, one that Seung-ri, who’s real name is Lee Seung-hyun, controls. As a result, YG shares collapsed by a whopping 14 % the next morning.

The police raid, and the new charge, comes after a nightclub assault committed by him in January. Police began investigating into allegations such as supplying drugs to patrons, and giving drug-addled drinks to women to have sex with. The allegations don’t just extend back a few weeks, however. Text messages in 2015 between Seung-ri and three others discussed supplying prostitutes to potential investors to encourage them to invest in his club.

Although Seung-ri made claims that the text messages were fabricated by the journalist that exposed them, but that didn’t stop concerts in Osaka, Japan, and Jakarta, Indonesia from getting cancelled for Big Bang.

Korean Media has also exposed that YG has been throwing out shredded information, although the company denies that none of the information is related to the case.

The allegations at the moment come at a time when Seung-ri was both set to star in a sitcom produced by both YG and Netflix, and was a few weeks from going on leave to perform his mandatory military service. This leave will be postponed while the investigation goes on.

Despite the seriousness of these allegations, some staunch fans still avidly support Seung-ri, actively denying the allegations and getting aggressive towards the investigation, insisting that any and all victims were simply lying. Such fanaticism is both interesting and harmful, as it would make any victims feel unsafe speaking out, and would put Seung-ri on a pedestal. Perhaps the defensiveness comes from Big Bang’s legacy, which is both widespread among old-age Kpop fans and extremely positive, as members are known for being very kind. The allegations starkly contrast the reputation of the band, and threaten the legacy of it as well. Such threats trigger fans to get defensive, even if these allegations prove to be true (which at this rate, most likely are).

Now, it’s important to note, while Seung-ri may be the face of this scandal, he is merely alleged to be part of a high-scale and very large ring that involves both politicians and conglomerates in a class-A scandal that seems to deeply involved with nightclubs in Gangnam. Even as the police investigate into the ring, they are also enmeshed in the scandal, with some high-ranking positioned officials having been paid off to not look into the politicians and conglomerates. This relationship is not a one-time occurrence, either. It seems to be entrenched in South Korean politics, which has somewhat of a record for corrupt and closed-door practices, particularly in dealing with business. So, it’ll be interesting to see how the case develops, especially with the police being in a position as both the justice-bringers and as part of the corruption.